Video Production Services
Anyone can shoot a video, but few can create an outstanding cinematic experience.

Video Production
(Instructional and Messaging Videos)

Anyone can shoot a video, but few can create an outstanding cinematic experience. We do professional videos, and when appropriate, we employ the best filmmaking techniques to ensure that your video instruction or message has a real impact.

  • We deliver exceptional storytelling, creative technology, and ingenuity to your video.

  • We use a consultative approach to your business needs and employ a variety of modern, powerful video styles.

  • We don’t just create standard videos, but develop content through a cinematic approach. This focus provides you with a distinct edge when its important that your message has the greatest impact on your audience.

When done correctly, Instructional videos can empower your audience and have the potential to build strong loyalty and trust in you, their leaders. Typically, instructional videos:

  • Contain clear, concise messaging so the viewer can easily follow along

  • Are meant to be fun and engaging. Positive experiences with your product or service inspires loyalty to your message and your mission.

  • Avoid getting into deep detail but keep it at a high level to encourage participation.

NAICS Codes include: 512110, 523220, 512191, 512199.

Best Practices For Instructional Video Production

Instructional videos tend to be pretty straightforward. Here are some general principles to consider when planning your next instructional video:

  • Know your target audience.

  • Define your key messaging, takeaways, or call-to-action.

  • Less is more. Avoid the temptation to say too much.

  • Don’t fret over the length of the video. There is no magic duration for instructional videos. Viewers will be patient if the information provided is helpful.

  • Be authentic. Keep it fun and stay true to your message.

  • A well-produced instructional video is a great way to feature the genius behind your mission or message. Educated military/government personnel who have positive experiences with your message can become great advocates to promote that message to others.